Global creative direction for Alterna, a “free-of” pioneer in the luxury haircare space. Rebranding of Caviar Anti-Aging franchise, including brand strategy; 360-degree campaigns; packaging design; beauty and still life photography; videos; social and digital asset content; videos; integrated marketing; advertising; print collateral; retail and salon merchandising for all professional and consumer touchpoints.
Beauty Photography: Sarah Silver. Stil Life Photography: Adam Savich
Beauty Photography: Sarah Silver. Product Photography: Adam Savich